Over the past couple of weeks, I’ve seen at least three people selling products and services to rank YouTube videos. Well let me save you money – here is the technique we rank YouTube videos FOR FREE.
Generally, ranking YouTube videos for most search terms isn’t too difficult because YouTube is an authority site. Being an authority site means that Google feels it’s very trustworthy and so anything posted there gets favorable treatment in the Google’s results pages. Videos are easy to make show up for long tail search queries – just add them, put the keyword in the title/description, and you’ll show up. And of course good authority also means you can safely boost up your videos with lots of backlinks and not fear a Google penalty when you go for tougher keywords.
The strategy outlined here is what we like to use when ranking YouTube videos. Of course we can’t guarantee results due to the many variables involved – competition inside YouTube, description optimization, backlinks built, type of query that Google returns, etc. But with this approach you should rank the majority of your YouTube videos quickly and safely.
The first time you follow these steps, be prepared to spend a few minutes setting up the necessary accounts and learning how the process works. After that, each new video will take less than 5 minutes to rank. Let’s get started…
[level-anon]Note: This post is a summary of a more detailed FREE eBook. For more detailed step-by-step directions, click the register for free link at the bottom of the page.[/level-anon]
Step 1: Make a video and upload it
The first step in ranking a video is to create one that people want to see, like, and share. You can make a video using any number of programs including the free Windows Movie Maker (instructions at http://www.wikihow.com/Add-a-Windows-Movie-Maker-Video-to-YouTube) or Mac iMovie (instructions at http://mediacommons.psu.edu/2013/04/how-to-export-your-imovie-project-to-youtube/). Be sure your video description is totally dialed in, using your primary keyword in both the title, tag, and description. If possible, make your videos a bit on the longer side and use videos instead of slideshows.
Step 2: Offsite SEO
Doing “off-page” work is usually needed for ranking videos with some amount of keyword competition. The best way we’ve found to this is through both social signals (we use SocialAdr.com) and traditional link building (we use blog comments from OneHourBacklinks.co). Be sure that you use an appropriate amount of links + social signals as well as covering all your good keywords.
Step 3: Competitive Keywords are Harder
For keywords that are even more competitive, you’ll need to put a bit more work. This can entail buying more links and performing manual link building work such as obtaining Google+ shares or FB comments on specific types of pages. Additional details about how to find the correct pages to comment on is in the downloadable PDF.
Results Can Come Fast
Depending on the competition, you could see your video ranking in YouTube in under a minute. Yes, really that fast! As you work through link building and social sharing you’ll rank with more keywords, hopefully reaching your target ranking with just a few minutes worth of work and a few days of patience while rankings update.
We’ve seen them show up in as soon as a minute after uploading.