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October 24, 2016 / Last updated : October 25, 2016 Justin Search Engine Marketing

Keyword Research: Tactics for Beginner and Advanced SEOs

Keyword research is much like market research, but it’s easy to confuse one with the other. But if you understand the basic concept behind market research, you probably already have a good idea of what keyword research is all about. During keyword research, you don’t just try to determine what consumers need and how you […]

September 25, 2016 / Last updated : September 25, 2016 Justin Search Engine Marketing

Penguin 4.0 Rolls Out: What it Means for Small Businesses

For a long time now, SEOs have been expecting a new Penguin update, particularly those that were negatively affected in previous updates and have been waiting to recover. The last penguin update (3.0) rolled out on October 17, 2014 and affected 1.0% of queries. Penguin 3.0 rolled out a year after the preceding update and […]

September 16, 2016 / Last updated : September 16, 2016 Justin Search Engine Marketing

Writing Content That Ranks: How to Write for People and Google

When you’re browsing the web, the content you come across can come in a number of different flavors. Often, the nature of the content can tell you a little about the owner of the blog/website too. Either this is a website belonging to someone who is mostly interested in their visitors and who doesn’t care […]

September 16, 2016 / Last updated : September 16, 2016 Justin Search Engine Marketing

SEO on a Budget: How to Rank Without Breaking the Bank

Getting to the top of Google is one of the best things that any business can do. If you’re willing to invest a little time and a little money into Search Engine Optimization, then you can make it easy for thousands of people to find your site, to read your content and to order your […]

September 16, 2016 / Last updated : September 16, 2016 Justin Search Engine Marketing

The Myth of Churn and Burn SEO and the Truth about Backlink Indexing

Remember the good ol’ days when link blasts comprising hundreds or thousands of links from many different sources was the key to ranking in Google? Apparently, things have changed, all due to Google’s propaganda and the fear of getting penalized which is one of the main goals behind said propaganda. Heck, some of my SEO […]

March 18, 2016 / Last updated : September 16, 2016 Justin Search Engine Marketing

Link Building for Affiliate Sites (It Isn’t So Difficult)

With just a little imagination, SEO/internet marketing could be made into a Saturday morning kids’ TV show. On the heroic side, you have the ‘white hat’ SEOs. These are your heroic Autobots, the Planeteers, the Thunder Cats. Then on the other side of that coin you have ‘black hat’ SEOs. These are the equivalent of […]

March 5, 2016 / Last updated : March 10, 2016 Justin Search Engine Marketing

The 2016 Guide to Ranking in Google

The field of SEO is a highly volatile one, prone to dramatic changes, most of which are caused by updates to the Google ranking algorithms. Because of this, you could be #1 today and #250 tomorrow. It’s also not impossible for a completely white hat site to drop during an algorithm update, and that’s the […]

February 26, 2016 / Last updated : September 16, 2016 Justin Search Engine Marketing

How to Evaluate the Quality of Your In-Bound Links

Every webmaster, internet marketer and SEO knows that link building is one of the number one ways to get to the top of Google. Google’s spiders rely on inbound links in order to find your content as they crawl from one site to the next. More than that though, Google sees each link pointing to […]

December 31, 2014 / Last updated : March 5, 2016 Justin Search Engine Marketing

Our standard SEO ranking recipe

Practically every day I get emails asking how to rank a site.   I love to help but there are a lot of variables at play. What link building has already been done? What keywords are being targeted? What’s the competition like?  Strong? Is on page optimization done correctly? What niche is the site in? […]

March 28, 2014 / Last updated : February 26, 2016 Justin Blog

The only Google-safe links are…

Back in the early days, Google openly encouraged webmasters to build links. Of course we did, saw our rankings improve, and everyone was happy. The interlinked web sites helped visitors find information they were looking for and helped Google build up their search engine so it ultimately provided good results for their SERPs. Alas, over […]

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